[Taittinger]

"Who says needlepoint is boring?" with a shot of all the gauges and needles, from the driver's perspective?

[findtom]

Originally Posted by Nikki

oh and i don't know why i made it a horizontal layout lol i'm retarded, here is a vertical one. i think it looks a lot better.

much better, I would even make the needle and tread part about half the size to have some good space on either side.

[leeJ]

I think it needs a little more contrast, the black car is too small and gets lost in the black background.

[John]

nice ad. wrong company tho

[Nikki]

i tried my best with the saxophone idea...it isn't great but really it's just about the idea and creativity. i'm not a graphic design major...though i wish i was because i would know how ot make this look 100 times better.

[Nikki]

here's another version of the first one, tried to take your suggestions

[ksfrogman]

I believe another example of resonance in marketing is Cingular's "Raising the Bar" for their cellular phone ads.

[bmwbmw123]

Theme: "Home for the Holidays" Take a white solstice convert, and place in front of a typical "christmas home" with snow like out of home alone 2 or something..... at the bottom put happy holdays from the Pontiac family - and put pontiac.com for their plug....

[uhaulball]

Hey nikki,

i like the needle tread ad.

personally, i would lose the stars in the background; gives it a sorta cheap html/geocities feel. also, i wouldnt use the white border around the speedometer pic and the wheel pic, maybe a fade around the pic instead, and position the pictures closer and make em larger.

[Nikki]

Originally Posted by bmwbmw123

Theme: "Home for the Holidays" Take a white solstice convert, and place in front of a typical "christmas home" with snow like out of home alone 2 or something..... at the bottom put happy holdays from the Pontiac family - and put pontiac.com for their plug....

lol or "Home for the Holidays" and put it in front of the beach with a palm tree that has christmas lights on it hahaha
that's a good idea, but not really resonance. the soulstice isn't really resonance either. the good example ksfrogman mentioned was cingular's raising the bar. when i looked up resonance, the example was men's ties arranged in a bouquet like flowers and it said "forget me knots" lol lol so cute.

[bmwbmw123]

Oh - I misunderstood.... My fault.

[bmwbmw123]

or you can always put the solstice on ice.... Like a ice skating rink - and bull shit and say its the official car of the NHL (since it is just a homework assignment)

[Nikki]

Originally Posted by bmwbmw123

or you can always put the solstice on ice.... Like a ice skating rink - and bull shit and say its the official car of the NHL (since it is just a homework assignment)

awesome

[bmwbmw123]

Def post a pic if you decide to do it - night night....

[findtom]

Originally Posted by Nikki

i tried my best with the saxophone idea...it isn't great but really it's just about the idea and creativity. i'm not a graphic design major...though i wish i was because i would know how ot make this look 100 times better.

That looks pretty cool.

[Nikki]

how about mind, body, and solstice...is that corny?

[findtom]

Originally Posted by Nikki

how about mind, body, and solstice...is that corny?

No, I think it's good. It makes the play on the word soul more obvious than when it's just one word on its own.

[findtom]

haha... I can't stop looking at that ad (the one with the sax). Good stuff.

[Nikki]

lol

[findtom]

Nice. Are you allowed to submit more than one ad?

[Nikki]

I dunno, it's just a homework assignment. honestly i was supposed to draw it on a piece of paper

[uhaulball]

thats hot.

nikki, maybe you could incorporate a pic of the engine for mind, and a curve of the car for body, and put them in quadrants behind the words.