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I get it, winter testing is a big deal in automotive engineering.
Always trying to make this as a marketing material is beyond me and it’s getting stale and boring. Every company does this, but rarely make it an advertising campaign. And what exactly are they trying to highlight here, the car doesn’t fall off a slope and can hold traction on uneven strips of ice and road? It’s not like AWD is the new sliced bread.
Atleast it’s the theme BMW decided to pick since pitching the G60 teasers to the audience.
Enjoy in good spirits, hate me all you want
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Driving: 2020 540i M-Sport Carbon Black, Ivory Nappa - Dec 2019 BTO - Feb 2020 Delivery
Returned: 2016 535i M-Sport Carbon Black, Ivory Nappa :: 2014 F30 335i M-Sport Min Grey, Coral Red :: 2011 E90 328i Deep Sea Blue, Oyster Dakota |